As a global leader in phonetic speech analytics technology, Aurix works with our partners to create innovative applications.
Mining for Gold
Valuable customer insights often lie buried amongst the mass of stored interactions that exist in contact centres. Often, golden nuggets of information lie undiscovered; missed opportunities pass by un-noticed.
But, how do you search through the mountains of archived data to find that crucial information? Aurix Products and Marketing Director, Darren Standing, explores the issue.
Standard metrics gauging agent performance, team productivity and complaint volumes provide critical data, but time taken to sift through recorded conversations or transcriptions can act as a barrier to uncovering intelligence for which search parameters are not already set.
Through a better understanding of customer interactions, organisations can monitor how their brand is perceived, providing valuable and reliable business intelligence to steer corporate decision-making and gain priceless market intelligence.
Read more in Customer Magazine's June / July Issue.
Media, e-Discovery & forensic data search
Talk to our experienced consultants today to release the maximum value from your speech analysis applications.
